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W.C. Fields famously said, “Never work with children or animals.” Happily for us, Common Sense Media ignored that advice when they booked our white cyc for a video shoot yesterday. Producer Nicole Atkinson-Roach pulled together a fearless crew and booked adorable children, but it was Oliver, the soulful dog who stole our hearts. Oliver explored the green screen cyc, the model’s dressing room, the kitchen, garage and producer’s suite then settled in video village to keep a watchful eye on […]
When Square, Inc. booked our white cyc for their video production, we had no idea they would build a large 3-sided black box with gray seamless serving as the 4th wall. They then placed a black cubbyhole inside. The cubbyhole housed a MirrorCam™, a small table and director’s chair for Director Justin Lomax. The subject speaks directly into the camera, with the MirrorCam™ mounted on it. There they saw Justin, their colleague at Square talking to them. The enclosure screened […]
Siemens wanted very different looks for two presenters–a scientist and a top executive–on a one-day shoot. Duarte Design booked our white cyc for its versatility. They opted for a very classic clean white background for scientist Dr. Stuart Goose. Executive Chenyan Xu loved the dramatic look Duarte designed for him. Director Brian Pugnetti, DP Tom Chandler and Gaffer Thomas Spingola created the effects with old style lighting techniques using cookies, gels & filters. With the white cyc as their […]
Master photographer Mel Lindstrom needed footage of an aerial artist for a promotional video for 4th Street Studios. To ensure the safety of the artist Mel rigged a harness from the center beam in the main stage. The load-bearing beam is perfectly placed for the action to take place against any background–the green screen cyc or the white cyc. With DP Daniel Carettoni at the camera, Mel directed aerialist Naomi Hummel through a breathtaking sequence of aerial artistry. Dancer […]
Independent filmmaker Vincent Gargiulo is a wildly inventive satirist. His new film, “KNFR From 7:00 – 7:30” is a 30 minute parody of an 80’s children’s show (including very funny commercials). He recently filmed scenes here at 4th Street Studios forspecial effects to be added in post-production Gargiulo does a lot of filming on the streets of San Francisco, but that wouldn’t do for this concept. The SFX scenes on this film had to be shot on a professional stage. […]
_____________________________________________________________________________ Rockbridge Productions
_____________________________________________________________________________ Still photography shoot production video. Wingstop restaurant ads shot by Mel Lindstrom Images.
In February, we had the honor of hosting an album release party for Dan Curcio’s “Bonfire.” The two-day party was presented by SLO Down Wines and RockBridge Productions, and was full of wonderful music, drinks, art, and people. Guests who purchased tickets for the release party were also able to get Dan’s album free as well as a free bottle of wine from the guys at SLO Down Wines. We also had Natalie Hawkins do a wonderful job opening for […]
Day and evening event with over 150 attendees. Daytime workshops and equipment demos from local bay area supplies. Evening bash with food drink and entertainment. _________________________________________________________________ EVENTS GALLERY EVENT VIDEOS EVENT PHOTOGRAPHY
Jasper Hiatt and Tomiko Lee from Duarte Design Inc. needed a San Francisco stage with a white cyc to film Apple presenters. Our white cyc was the perfect solution. We’ve seen Apple’s influence in the increasing number of agencies choosing white backgrounds instead of green screen. Duarte Design is a welcome addition to the many agencies who have shot Apple productions at 4th Street Studios. Duarte’s client, Apple Project Manager, Diane Wilcox soon saw the benefits of bringing her presenters […]
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